Amendment 2 gets $4 million boost from Florida Realtors
The Florida Association of Realtors has almost quadrupled its spending in support of Amendment 2.
The association has funneled another $4 million to the Amendment 2 is for Everybody PAC since the primary election, according to state campaign finance records.
The proposal, if approved by 60 percent of voters on Nov. 6, would permanently extend a 10 percent cap on taxes for properties not covered by a homestead exemption. It was primed for a ballot appearance in 2017 when the Legislature nearly unanimously approved the idea (HJR 21). Voters approved the current cap in 2008, during the height of the Great Recession.
A little more than $5.5 million has been directed toward the effort, with all but $100 coming from the Florida Association of Realtors.
In total, about $5.3 million has been spent by the PAC. At the beginning of September, the group spent $4 million on advertising. That could mean TV time for an ad produced by the PAC in May, as the large sum went to New York-based media buyer McLaughlin & Associates.
Amendment 2 is for Everybody kicked off its campaign in August 2017, promising to articulate the universal appeal of the