Double Barrel and Verano Announce Exclusive Cannabis Business Partnership
Specialty vaporizer manufacturer Double Barrel announced that it has entered into an exclusive partnership with Verano Holdings that will create new markets for its patented flagship product. News of the deal was revealed at the opening of MJBizCon, a cannabis industry convention taking place this week in Las Vegas.
Under the deal, Double Barrel will be offered at Verano’s Zen Leaf cannabis dispensaries in Illinois effective immediately. The companies plan to then extend the partnership early next year to Maryland, Florida, and Nevada, with more states to follow.
Ann Skalski, the chief brand officer for Double Barrel, said in a press release that the new partnership brings together two firms that are focused on quality.
“Verano and Double Barrel share a passion for superior quality, exquisite taste and operational excellence taken to a whole new level, making Verano the ideal partner for sharing our Double Barrel lifestyle with the world,” said Skalski.
Verano Holdings is a vertically integrated cannabis cultivator, processor, and retailer with licensed operations in four states. The company’s premium cannabis oil blends