Education:

Bachelor’s degree or higher in Marketing, Advertising or a related field

Experience:

2-5 years in a similar role preferred

Qualifications:

  • Knowledge of Adobe Illustrator, Photoshop, & InDesign required
  • Knowledge of email marketing tools such as MailChimp or Zoho Campaigns required
  • Knowledge of social media scheduling tools such as Hootsuite or Zoho Social required
  • Knowledge of Survey Monkey preferred
  • Must be HIGHLY organized
  • Must have exceptional communication skills
  • Creative background required

Responsibilities

  • Social Media
  • Create graphics, write copy, schedule social media
  • Keep up with current social media trends
  • Facebook, Twitter, LinkedIn, Instagram
  • Graphic Design
  • Create print materials for internal and external distribution
  • Create graphics for social media and email marketing
  • Create indoor and outdoor signage for brick & mortar stores
  • Permanent and promotional
  • Develop merchandise for sale in stores
  • Includes permanent merch and seasonal/event/promotional
  • Email Marketing
  • Write copy, design emails, manage subscriber lists
  • Loyalty Program
  • Develop and maintain loyalty strategy
  • Use loyalty program to increase sales and traffic at brick & mortar stores
  • Oversee execution of text message and email campaigns through loyalty system
  • Work with store managers to execute based on locale
  • Other duties
  • Maintain and develop company-wide marketing strategy
  • Provide input and assistance for all things related to creative and marketing
  • Oversee website development, design, & maintenance by third party organization
  • Assist in overseeing territory managers across Florida
  • Collaborate with store managers, territory managers, and other departments to execute local marketing strategies
  • Manage promotional calendar
  • Assist with sales team needs
  • Print materials, merchandise for events, up-to-date information, etc.
  • Moderate and facilitate conversations around products and services
  • Attend conferences and seminars as a representative of the company
  • Assist with managing perceptions of a brand in the market
  • Assist in the creation of ad campaigns & social media campaigns
  • Launch and maintain social media campaigns consistent with the overall brand voice
  • Assist with website design and management
  • Acquire, take and manage still photos and videos
  • Assist with store launches throughout the state

Job Type: Full-time

Experience:

  • Marketing: 2 years (Preferred)

Apply Here

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