Social Media Specialist – VidaCann – Jacksonville, FL

COMPANY OVERVIEW

VidaCann is proud to be one of the largest and most advanced providers of medical cannabis in Florida. We’re on a mission to create and sustain a culture of health for individuals and communities through the unique power of safe, effective, and all-natural cannabis products.

JOB SUMMARY

VidaCann is seeking a Social Media Specialist to join our corporate Marketing team in Jacksonville, FL. We are looking for a Social Media Specialist who can enhance our brand and customer service, and build strong online communities through our various social media platforms. The Social Media Specialist will be responsible for the management of VidaCann’s online communities’ involvement and customer service responses. They will also be responsible for developing and administering social media content that is designed to engage users and create an interactive relationship between consumers and the company. They will work with VidaCann corporate brand, and retail accounts to ensure up to date and adequate information is being shared with patients and the online public.

CORE JOB DUTIES

  • Work closely with the marketing team to develop social media campaigns that help to achieve marketing team goals
  • Collaborate with design team to develop engaging, original rich media content
  • Monitor the company’s social media accounts and offer constructive interaction with users
  • Create methods for finding and saving online customer reviews
  • Analyze the long-term needs of the company’s social media strategy and offer quarterly reports to the management that outline any necessary changes
  • Adherence to brand communication and content standards
  • Monitor social media accounts for questions and comments on product and service
  • Manage and respond to inbound messages to corporate, brand and retail accounts
  • Manage the product feedback system – document feedback from customers in an organized and streamlined way,
  • Providing customers with clear directions on product replacement and refunding if necessary
  • Spearhead urgent communication process in the event that a consumer has a dramatic or health-threatening reaction to our product
  • Serve as the customer service voice of the brands across email and all forms of social media
  • Monitor industry news for relevant updates and shareable information
  • Create content for information gather to post blogs, articles, newsletters, communications materials, and material for social media channels

REQUIRED EXPERIENCE, EDUCATION AND SKILLS

  • Bachelor’s Degree in Marketing, Communications or related field
  • 2+ years’ experience in social media management
  • In-depth knowledge and understanding of social media platforms, their respective participants and how each platform can be leveraged effectively
  • Exceptional multi-tasking skills
  • Strong copywriting & proofreading skills
  • Strong problem solving skills
  • Experience responding to customers on behalf of brands
  • Preferred experience with social media management platforms (Knowledge of Buffer a plus)

Additional Requirements

  • Must be 21 years of age or older to apply
  • Must comply with all legal or company regulations for working in the industry

Apply Here

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