Social Media Specialist – VidaCann – Jacksonville, FL

JOB DESCRIPTION

VidaCann is seeking a Social Media Specialist to join our corporate Marketing team in Jacksonville, FL. The Social Media Specialist will be responsible for planning, implementing/creating, and managing VidaCann’s Social Media content strategy in order to increase brand awareness, social media following, and conversions.

RESPONSIBILITIES

• Develop, implement and manage VidaCann’s social media content strategy
• Work closely with the marketing team to develop social media campaigns that help to achieve marketing team goals
• Collaborate with creative team to develop engaging, original rich media content
• Create and manage a content calendar and distribution strategy
• Analyze the long-term needs of the company’s social media strategy and offer quarterly reports to the management that outline any necessary changes
• Manage social media influencers
• Adhere to brand communication and content standards
• Identify trends and insights, optimize performance of social media campaigns
• Monitor industry news for relevant updates and shareable information
• Use Analytics platform (Buffer, HootSuite, etc) to track social media growth

QUALIFICATIONS

• Must live in or near Jacksonville, FL
• Bachelor’s Degree in Marketing, Communications or related field
• 2+ years’ experience in social media marketing and content creation
• In-depth knowledge and understanding of social media platforms, their respective participants and how each platform can be leveraged effectively
• Previous experience with social media management and analytics tools
• Intuitive understanding of consumer branding with an ability to naturally adopt our brand’s tone of voice & visual identity.
• Creative and resourceful; always on the lookout for new and exciting ways to connect with audiences
• Strong work ethic; enjoy taking initiative and able to figure out how you can help the business succeed
• Strong copywriting & proofreading skills
• Photography, videography, and graphic design experience a plus.

**** Must be 21 or older and able to pass a level 2 background check.

Job Type: Full-time

Benefits:

• Dental insurance
• Employee discount
• Health insurance
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift

Education:

• Bachelor’s (Preferred)

Experience:

• Social Media Occupations: 2 years (Preferred)
• Marketing: 2 years (Preferred)

Work Location: Multiple Locations

Apply Here