Social Media Specialist - VidaCann - Jacksonville, FL | Florida Dispensaries

Social Media Specialist – VidaCann – Jacksonville, FL

JOB DESCRIPTION

VidaCann is seeking a Social Media Specialist to join our corporate Marketing team in Jacksonville, FL. The Social Media Specialist will be responsible for planning, implementing/creating, and managing VidaCann’s Social Media content strategy in order to increase brand awareness, social media following, and conversions.

RESPONSIBILITIES

  • Develop, implement and manage VidaCann’s social media content strategy
  • Work closely with the marketing team to develop social media campaigns that help to achieve marketing team goals
  • Collaborate with creative team to develop engaging, original rich media content
  • Create and manage a content calendar and distribution strategy
  • Analyze the long-term needs of the company’s social media strategy and offer quarterly reports to the management that outline any necessary changes
  • Manage social media influencers
  • Adhere to brand communication and content standards
  • Identify trends and insights, optimize performance of social media campaigns
  • Monitor industry news for relevant updates and shareable information
  • Use Analytics platform (Buffer, HootSuite, etc) to track social media growth

QUALIFICATIONS

  • Must live in or near Jacksonville, FL
  • Bachelor’s Degree in Marketing, Communications or related field
  • 2+ years’ experience in social media marketing and content creation
  • In-depth knowledge and understanding of social media platforms, their respective participants and how each platform can be leveraged effectively
  • Previous experience with social media management and analytics tools
  • Intuitive understanding of consumer branding with an ability to naturally adopt our brand’s tone of voice & visual identity.
  • Creative and resourceful; always on the lookout for new and exciting ways to connect with audiences
  • Strong work ethic; enjoy taking initiative and able to figure out how you can help the business succeed
  • Strong copywriting & proofreading skills
  • Photography, videography, and graphic design experience a plus.

**** Must be 21 or older and able to pass a level 2 background check.

Job Type: Full-time

Benefits:

  • Dental insurance
  • Employee discount
  • Health insurance
  • Paid time off
  • Vision insurance

Schedule:

  • 8 hour shift

Education:

  • Bachelor’s (Preferred)

Experience:

  • Social Media Occupations: 2 years (Preferred)
  • Marketing: 2 years (Preferred)

Work Location: Multiple Locations

Apply Here

 

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