JOB SUMMARY
VidaCann is seeking a Social Media Specialist to join our corporate Marketing team in Jacksonville, FL. The Social Media Specialist will be responsible for planning, implementing, and managing VidaCann’s Social Media content strategy in order to increase brand awareness, social media following, and conversions.
CORE JOB DUTIES
· Develop, implement and manage VidaCann’s social media content strategy
· Work closely with the marketing team to develop social media campaigns that help to achieve marketing team goals
· Collaborate with creative team to develop engaging, original rich media content
· Create and manage a content calendar and distribution strategy
· Analyze the long-term needs of the company’s social media strategy and offer quarterly reports to the management that outline any necessary changes
· Manage social media influencers
· Adhere to brand communication and content standards
· Identify trends and insights, optimize performance of social media campaigns
· Monitor industry news for relevant updates and shareable information
REQUIRED EXPERIENCE, EDUCATION AND SKILLS
· Bachelor’s Degree in Marketing, Communications or related field
· 2+ years’ experience in social media marketing and content creation
· In-depth knowledge and understanding of social media platforms, their respective participants and how each platform can be leveraged effectively
· Previous experience with social media management and analytics tools
· Intuitive understanding of consumer branding with an ability to naturally adopt our brand’s tone of voice & visual identity.
· Creative and resourceful; always on the lookout for new and exciting ways to connect with audiences
· Strong work ethic; enjoy taking initiative and able to figure out how you can help the business succeed
· Strong copywriting & proofreading skills
· Photography, videography, and graphic design experience a plus.
Job Type: Full-time
Benefits:
- Dental insurance
- Employee discount
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
- Day shift
- Monday to Friday
Education:
- Bachelor’s (Required)
Experience:
- Social Media Management: 2 years (Required)
Work Location:
- Multiple locations
Company’s website:
- https://www.vidacann.com/
Benefit Conditions:
- Waiting period may apply
- Only full-time employees eligible
Work Remotely:
COVID-19 Precaution(s):
- Personal protective equipment provided or required
- Social distancing guidelines in place
- Sanitizing, disinfecting, or cleaning procedures in place
Apply Here