New deals blur the line between weed and luxury | GreenState – GreenState

There was a time when dispensary shopping was a sterile experience. Once people got through anywhere from one to three security checkpoints, they were greeted by brightly lit walls of mylar bags hanging from pegs and products locked behind glass cabinets.

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Canna-curious newcomers may feel nervous in those old-school weed shops and choose to forego trying weed rather than step inside. Thankfully, those days are behind us in many states.

Dispensaries are now investing in interior design and catering to the shopping experience. One of those is The Cannabist Company, a New York-based retail company that grows, processes and sells the plant in 15 states and U.S. territories.

The cannabis giant recently announced partnerships with Edie Parker Flower and Revelry, signaling a continued move toward boutique shopping experiences. Now, shelves are complete with an array of cannabis products alongside luxury accessories and gear.

“The decision to incorporate fashion-forward, non-cannabis products from partners like Flower by Edie Parker is a natural progression and our continued recognition of the evolving preferences and lifestyles of consumers,” The Cannabist Company president Jesse Channon shared with GreenState.

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